Owning a franchise isn’t a walk in the park, but it can be very rewarding if it becomes successful. It takes a strong leader to push the franchise in the right direction. What creates a strong leader, and how do these things affect the franchise? Here are a few qualities that makes a strong leader.


A good leader has a lot of responsibilities, but those obligations all relate to one major responsibility – leading people in the right direction. A good leader is responsible for rallying the troops, motivating them, and getting them to march on to success. When a strong leader effectively handles responsibilities, the good work ethic trickles down to the team. Some of these responsibilities include: 

  • Managing yourself and your emotions 
  • Understanding information and relaying it to the team 
  • Identifying opportunities and implementing them in a timely fashion 
  • Understanding the rules of the franchise and encouraging the team to operate within these rules


A great leader is someone who is influential with good decision-making and, most importantly, excellent communication skills. When running a franchise, communication is probably one of the most important qualities that a good leader can have. Successful franchisees are typically successful leaders. The same qualities that are needed to be a strong leader are needed to make the franchise successful. This means that your leadership relationship with your team will be a direct reflection of how your franchise will operate.

Emotional Stability

Running a franchise (or any business) can be stressful. Everyone will have those moments where they want to snap or they feel overwhelmed, but a strong leader knows how to keep those emotions in check and will continue dredging through the murky waters until the sun comes out. Being able to handle yourself and your emotions allows your team to have faith in you even when things aren’t going as smoothly as you’d like. Keeping the team calm and motivated will encourage them to work harder to get things on the right path, which in turn will help to ease your stress and anxiety.

A franchise is not going to be successful without a strong leader who can handle all of the ups and downs. Most strong leaders have an aptitude for leadership, but there are plenty of resources that can teach you how to be a strong and successful leader. Whether it comes naturally or if you obtain some help getting there, let your leadership skills drive your business to the top.

If you are looking to start a franchise, check out these first steps to get started!